Marketing and Advertising is the key to any small or large business success. Advertising began with direct selling, evolved into advertisements, then emails, websites, and now electronic ads on social networking sites. Targeting the ideal customers for the services your business offers is the best way to anticipate and meet the needs of those customers.
Having a great name is a powerful force when it comes to your marketing campaigns. Your name differentiates you from competitors, makes an emotional connection with your audience, and helps to build a strong brand that your customers recognize and trust.
•Content Writing Media
Words power your business communications. Let the expertise of Kage Marketing Content help create the print and digital marketing identity that you desire. Whether writing SEO-friendly web content or high-impact marketing materials. Colorado Inside Scoop content can provide you with the right words and concepts.
It's one thing to have a website, but it’s important and vital to your business to be seen by search engines like Google, Yahoo, Bing and hundreds of other search engines. One big misunderstood concept is that if you build a website or put up a blog that they will come! This is sadly not true! You must know how to optimize your website or blog the proper way, you need to know just how to get people to find you.
There are only a few simple steps a person needs to take in order to make a website presence. You will need your own domain name, hosting, and good quality content. Get your website optimized for the search engines and drive traffic to it.
Our team will create Scoopons for participating businesses that will offer their customers special discounts or ongoing promotions. This entices the consumer to use your services because of special offers.
•Social Networking / Marketing
Marketing and advertising is the key to any small business success. Advertising began with direct selling, evolved into advertisements with flyers, posters, then emails, websites, and now electronic ads on social networking sites. Targeting the ideal customers for the services your business offers is the best way to anticipate and meet the needs of those customers. Social networking sites including LinkedIn, Twitter and Facebook, provide the opportunity for your business to create a business page. Our team can create and monitor these pages for you. Growing your business through on-line presence in the social networks.
With over 500 million people on Facebook and the "Likes" increasing, you have to ask yourself, should my business be a part of this? Seems pretty obvious this one, as more people join the world’s biggest social network the traffic that it will send to your business will only continue to increase. Our team has the ability to create your business Facebook page, and promote it through Facebook ads, and a link to your website.
Twitter in business has proven to be very successful, with many good case studies. Comcast and Zappos both use Twitter to interact with clients, address complaints or comments broadcasted over the Twitter network. With Twitter the public can actually see the interaction between business and consumer taking place, which I think benefits both sides. Because it is a public setting, customers complaints and comments carry more weight, proving that only quality businesses would advertise on Twitter.